The Ministry of Foreign Trade and Tourism (Mincetur) on Thursday reported that Peru has been chosen to host the 70th Meeting of the World Tourism Organization (UNWTO) Regional Commission for the Americas, to be held in 2025.
This is an important international event promoted by the UNWTO to bring together the region’s governments with the aim of debating and presenting proposals that contribute to the formulation of tourism policies and strategies in terms of planning, marketing, as well as development of human resources and products.This election took place within the framework of the 68th edition of the
UNWTO Regional Commission for the Americas (CAM) held in Ecuador on June 27-28.
On behalf of Mincetur, Peruvian Deputy Tourism Minister Madeleine Burns and Tourism Development Policies Director-General Isabel Mendoza attended the event.
“The selection of Peru as the venue for the subsequent meeting of the CAM represents an important showcase to position the country, its people, its resources, and its potential, as a suitable destination for major events. Besides, it allows us to strengthen ourselves in the spaces for international cooperation in tourism,” Burns indicated.
Program and Budget Committee
At the closing of this event, Peru was also able to renew its participation in the “Program and Budget Committee” and managed to get a place in the Working Group on “Redesigning Tourism for the Future.”
These results will contribute to strengthening the technical work carried out by Mincetur to boost the reactivation of tourism, increase opportunities for international cooperation, and continue sharing regional expertise to boost the attraction of international tourists to both Peru and the region.
In this sense, it should be considered that the aforementioned Working Group is made up of two representatives from each UNWTO regional commission, with Peru and Uruguay being the representatives of the Americas.
It should be mentioned that regional commissions meet once a year and are made up of all the Full and Associate Member States of each region.
In the case of the Americas, the last session brought together 20 countries, whose representatives committed to exercising more ethical and inclusive tourism.
Seminars
Within the framework of this meeting, Peru also participated in the “Sustainable Investments Seminar,” a space that addressed issues related to green investments, tourism infrastructure, mega investments, and smart cities.
Deputy Minister Burns attended the ministerial panel as a speaker. There, she shared the experience of Peru in the search for a balance among economic growth, tourism development, as well as the preservation of natural and cultural resources.